Customer Relationship Management: The Ultimate Guide to the Efficient Use of CRM

cover of Customer Relationship Management: The Ultimate Guide to the Efficient Use of CRMAuthor: Scn Education B. V.
ASIN: 3528057521
Binding: Hardcover
List price: $49.95 USD
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Professional business and management guide to the effective use of Customer Relationship Management. Aimed at marketing and customer management experts. Discusses the basics of CRM, offering strategies for implementation and perspectives on CRM from different points of view, such as sales and customer support. [From Amazon.Com]